The world is waiting for science and technology to bring us that magic pill to slow down obesity and fight cancer. Well it has arrived! I suggest they go to their nearest grocery store or Farmer’s Market where a myriad of colors and shapes beg to be taken home and enjoyed. These unpaid doctors have offices open 24/7. Their medication is delicious, easy to ingest and the bill for feeling so good is pathetically small.
Containing such profound things like anti-oxidants, lycopene, isoflavones, beta carotene and folate. More benefits from vegetables are mentioned daily with promises of weight reduction, greater disease resistance and energy.
Nonetheless , this get well, stay well food group (vegetables) is neglected by moms and ridiculed by presidents and pompous movie stars while the food industry would have us eating them in altered states or drowned in fat and salt. We can choose to accept this or you can join me in an educational effort to create change in attitude and practice of better eating habits. In short, we need to have a “Coalition Against Cruelty to Carrots ” which will include the entire kingdom of our crunchy life-saving edibles.
When something is this good, this available and comes from the earth specifically to sustain us, how can we continue to mock their value?
Perhaps it’s the ridicule that truly irritates me and we should not accept such subliminal message sent by the drug companies. Their message is so offensive, it’s necessary to express my repugnance. The following ad is just one of many bad raps these cruciferous unsung heroes have suffered.
The commercial portrays a woman sitting at a desk pretending to chomp on entire stalk of broccoli, then later chomping on carrots while engaging in another activity. Declaring that if we eat as much fiber as is recommended by the USDA, we wouldn’t have time for anything else. Excuse me! but no one nibbles on a full size stalk of raw broccoli to receive a portion of daily fiber. A normal intelligent person would place a trimmed broccoli into their microwave and within minutes enjoy a sensible serving of needed fiber. There would be plenty of time for a real life afterwards.
Unfortunately, such images sell lots of products for the drug companies while creating negative images for children looking for excuses to dislike their vegetables. Whatever nature spent months nurturing in the soil, it was just destroyed in a 30 second commercial.
The reason the general public has not become excited over vegetables and all their health benefits is they have never been given star treatment publicity. No PR, no image building, and no actual appreciation has been expressed.
Who better to change America’s attitude towards veggies than Hollywood!
After all they parted the Red Sea and brought a lost girl back to her home in Kansas. Miracles happen on the screen and we are in need of one of those miracles right now. As children are acquiring diabetes and become fatter and nothing and is slowing down the epidemic needs every possible tool.
Here is force which to get every kid in America to eat veggies like candy and choose milk over soda. In essence, they have more influence than any other medium on earth. They can mold our human species into mere numbers without opinion. Children are their selected prey. Instead of living examples, they create heroes of animated non-humans. So why not apply this power to slow the collision course of today’s unhealthy children.
Lets think scenario. Due to an unknown phenomenon, Hollywood has grown a heart and sense of moral duty. They have begun to denounce junk food. Their characters are eating oatmeal instead of pop tarts. Around town, streets are lined with McVeggie food stands. The only pizza allowed must be covered with 70% vegetables. Toys resembling people are given out instead of artificial beings. And at the local movie marquee proudly displays Hollywood’s newest box office hit “The Global Vegetable Summit” a film where all the world’s vegetables meet in Geneva Switzerland to protest the abuse, the alteration of their content, and the ridicule they have endured for so long.
The fiber flaunting participants were interviewed the noted American journalist Katie Carwrec. Their messages were convincing and ominous. They warned of a complete breakdown of the medical community if humans did not listen to their warning. That our fast food meals were simply ticking time bombs–that Darth Vader was now masquerading as a Triple Burger. French Fries were merely evil mutations of a once natural potato and they were powerless to warn you. But without funding and imagination and damn clever animation, the vegetable family seems doomed and simply left inside some plastic bag to decay.
Educational awareness is way behind while Disneyland and Shrek toys are all over the place. Whether any one will take me seriously and help me to change attitudes toward the eating of vegetables is probably a pipe dream..
Realistically there’s no help from Hollywood or my local TV. Networks have trashed all my letters and appeals. However if anyone to has empathy to my cause they might just write a to movie producerssoliciting their involvement and local TV networks to stop airing these unhealthy foods promoting our health crisis.
I’m a grandmother whose been writing letters and articles for 20 years because I care, now with the help of the Internet perhaps my concerns will be shared.
To learn the benefits of photochemicals (nutrients of found in produce) you can visit http://ohioline.osu.edu. For calories of most fast foods you can find that on www.cspi.org along with many other food facts. However, I hope you’ll visit your local Farmer’s Market in your neighborhood, a place where cruelty to carrots never happens. No doubt, later that day some quite contented veggies will be swimming around in a big vat of homemade soup just as their ancestors did long before the birth of fast foods.!
Written by a consumer activist of Sacramento… hsdell@lanset.com who writes a bi-weekly blog and published mega-vegetable pizza book.